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Using LinkedIn to Improve your Career

There are many reasons you may have decided to enrol for some training.  You may be seeking a promotion or to take the next step in your career; you may be just starting your career; you may be wanting to strike out in a new direction; or you may simply be interested in keeping your mind active and developing new skills.  Most of our students tell us they are seeking career advancement or new directions in their career.

We’re really pleased you’ve chosen National College Australia to help you on your journey.  Tell us about your goals and we’ll do our best to help you achieve them.

The training you complete is the first important step – but finding the right role on completion can also be challenging.  First you need to decide exactly what it is you want to do – something you will find challenging and satisfying and that suits your present life circumstances.  Then it’s time to seek your ideal job!


When you’re looking for a new job or career advancement you will often face stiff competition. Good results in your course will help – but it’s only a start – employers will be looking for much more. Depending on the role, many employers and recruiters will do a simple background check on you using publicly available information on the Internet before you even get invited for an interview.  Make sure you know what information is available about you and take control by building a positive social media profile.

One of the most important social media networks when you want employers to notice you is LinkedIn. LinkedIn is more of a professional social platform compared to Facebook or Twitter. From industry experts to junior managers, LinkedIn is helping people connect. LinkedIn is more than a job site.  It is a platform that even a student can use to learn more about their chosen industry, and to engage with people who may be future employers.

As a student, how exactly can use LinkedIn to your advantage?

Ignore the fact that you are just a student, you can create a LinkedIn account so you can learn industry trends and career development tips. Getting started early and studying how professionals are using LinkedIn to boost their careers can help you gain an advantage over your peers. Communities already exist on LinkedIn, so you can easily find and join LinkedIn groups of interest. It’s no different from a student joining a fraternity or a club. As a student, it helps you grow your network and learn which skills you will need to land your dream job.

LinkedIn users like sharing insights and giving advice, especially to young professionals. However, be careful not to join LinkedIn groups just to ask for a job or tell someone to hire you. LinkedIn was created for the purpose of functioning as a career development tool not as a job site per se. Always keep in mind that every LinkedIn user fills the shoes both of a teacher and a student. Don’t be discouraged if you are just a student, after all, you have signed on to LinkedIn to learn from the experts!

linkedin school

Here are some helpful tips to enable you to use LinkedIn effectively:

1.) Search and join groups that are relevant to your degree in order to learn more about your field, current issues and trends.

2.) Increase your profile and make yourself easy to find by asking questions, giving tips, and engaging in relevant discussions.

3.) If you are good in creative writing or excel in web development, use it as a keyword listed as a skill in your profile.  It will help people searching for that skill to find you.

4.) Include links to your blog or online portfolio or profile so potential employers can check your background, experience or sample work.

5.) Ask for recommendations, but be sure to ask for these only from a known colleague or trainer.

That’s it!  Follow these simple tips and you’ll not only learn more, you’ll be building a profile with people who may become your future manager or employer.

If you have other ideas on how other students can use LinkedIn post a comment and share them here.

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